Mailchimp + Central

Sync email campaigns, audience data, and automate marketing workflows with Mailchimp.

What Is Mailchimp?

Mailchimp is an email marketing and automation platform used for newsletters, campaigns, and audience management.

What Is Central?

Central is an AI-powered customer operations platform that handles every aspect of customer interaction automatically, 24/7. From answering calls and messages across multiple channels (phone, SMS, WhatsApp, social media) to qualifying leads, booking meetings, managing follow-ups, and handling administrative tasks, Central ensures no customer is ever left waiting. The platform learns from your website and documents to become an expert in your business, integrating seamlessly with your CRM, calendar, and existing tools to create a unified customer operations system that works like magic.

What You Can Do with Mailchimp + Central

Trigger timely follow-ups based on Mailchimp engagement and route high-intent leads into Central for faster sales and support response.

Common Use Cases

Hot lead alerts, campaign-driven follow-up, segmented outreach

How to Connect Mailchimp to Central

1) Central → Zapier connect. (guide.trycentral.com) 2) Trigger: Mailchimp (New subscriber / Link click). 3) Action: Central (Create lead + tag + assign). 4) Optional: Central trigger → Mailchimp action (Add tag/segment). 5) Test → On. (guide.trycentral.com)